Applications

Every APO season presents a unique opportunity to celebrate and showcase the artistry of various performers. Expressive language with bold and eye-catching graphics are strongly recommended.A level of personalization or flexibility is allowable for each show’s unique set of marketing materials. The APO brand should provide an opportunity for limitless expressions within a defined and consistent structure.

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Posters

APO season show posters are created by three main components, the large APO letterforms, show graphic, and footer content. Templates for this application are offered in two sizes, 24 by 36 in., 8.5 by 11 in., with and without spaces allotted for headshots.

Program

The APO program is an important touchpoint for show-goers. This item is composed of the primary show graphic, APO letterforms, and the pertinent show information.

Postcards

Various interactions with the APO audience may result in the need for print communications. Postcards can vary in use for show promotion, internal marketing, and special announcements. Templates for this application are offered in two sizes, 4 by 6 in. and 5 by 7 in.

Special sizes available upon request.

Miscellaneous

Miscellaneous communications include print, social media advertising, digital ad buys, billboards, and special marketing campaigns. These items are available upon request.

Please contact Hannah Gudeman at hannah@theamericanpops.org or Josh Smith at josh@theamericanpops.org for more information.

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